Commerce moves fast.Shopify moves faster.
Scale your entire business with the best ranked commerce platform
for conversion,
performance, and agility.
Total control, perfectly integrated
Connect everything in one commerce operating system
Effortless commerce management, in one central place. Control all your business with Shopify’s suite of customizable and extensible solutions, designed to work perfectly with your tech stack.
Extreme edge of DTC
Online selling tools for social commerce, marketplaces, and the hottest viral trends.
Retail forward
Omnichannel solutions for more touchpoints with less friction across online and retail operations.
International B2B
Digital commerce features for B2B that create seamless wholesale buying experiences.
platform extensibility
Extend the world’s highest performing platform
Endlessly customize your commerce stack with tools proven to drive conversion and a more powerful customer connection.
Built for extensibility
Move fast with our customizable online store, or build with the tech you love for pure creative freedom. Do even more by integrating your third-party systems through APIs or our app ecosystem.
Optimized for headless
For the most flexibility, create your store through Shopify’s powerful headless API layer. Host anywhere, or deploy in hours using our React-based headless stack at no extra cost.
Obsessed with performance
Optimize our lightning-fast online store and world’s best-converting checkout with extensions across retail, wholesale, and your back office.
Choose your path to a modern, customizable tech stack
Shopify Plus
All-in-one platform
Get up and selling fast with Shopify’s full-stack platform, customizable from front end to back end. Need even more? Just plug in your existing systems through APIs.
Enterprise Commerce
Endless ways to build
Build your stack with the infrastructure, scale, and innovation powering the world's leading enterprise brands. Design to evolve as your business needs change.
Expansion and agility
Unlock new revenue streams without the overhead
Tapping into new commerce opportunities is as fast as turning on a sales channel, managed in one powerful back office.
Omnichannel power
Sync your online and retail systems from an all-in-one platform that’s fully customizable.
Social selling
Scale faster on the hottest channels and marketplaces, powered by our unique commerce insights.
Global expansion
Activate over 150 countries and ease into new markets for the ultimate localization strategy.
Wholesale
Build and run your B2B business with tools personalized for wholesale buyers.
cost-effective operations
Put your resources where you’ll get the most return
Why spend resources on making generic software work for commerce? Make smarter investments with a commerce-first operating system, so you get the most out of your development team and campaign dollars.
Lower total cost of ownership
Spend less time and money managing multiple platforms with flexible integrations, APIs, and automated workflows across campaigns, retail, and wholesale.
Stronger marketing ROI
Expand and capture your customer base for less with smarter analytics and tools enriched by Shopify’s data network.
Higher impact development
Use your developer resources to drive growth with unique builds, while relying on Shopify for your checkout and platform.
Lower customer acquisition costs with Shopify Audiences
Converts as much as 50% better than a guest checkout
Higher average order value with custom promotions through Shopify Functions
If you’re looking for an ecommerce tool that is going to give you the best of both worlds in terms of accessibility and innovation, Shopify Plus is it.
- Samsonite
- Edgardo Castro — LATAM CMS & CRM
Our B2B process was manual and time consuming. In order to scale, we needed an easier way to cater to these B2B customers. That’s where B2B on Shopify comes in.
- Brooklinen
- Kelly Hallinan — SVP, Emerging Channels
We started Cotopaxi with Shopify from day one. Having a platform that we could just plug into and that scaled with us over time was a game-changer.
- Cotopaxi
- Davis Smith — Founder and CEO
Shopify Plus is the backbone of our business. We can focus on growing the business [and] new markets, and not worry about operational logistics they provide for us.
- Momofuku
- Bob Kim — Head of IT
100% focused on commerce
Trusted by millions of global brands and partners
R&D innovation
Over 100 product updates every 6 months since 2020 with no slowdown in sight
Load-tested checkout
10K+ checkouts per minute with unlimited bandwidth and transactions
Unlimited SKUs
Billion-dollar brands easily host over one million products and variants
Built-in security
Full compliance, data encryption, and advanced fraud and bot protection
Detailed reporting
Holistic data and insights with in-depth reporting across all your stores
Partner ecosystem
A resilient ecosystem with thousands of strategic app and service partners
on average across Shopify worldwide during the biggest flash sales and events of the year
dedicated to building the infrastructure and commerce features you need, before you need them
made by app developers and Shopify Plus Certified App Partners since the Shopify App Store launched
Our customers say it better
Read real, unbiased customer reviews on G2